The Power of Influencer Marketing

The Power of Influencer Marketing

How it works, why it works, and where to find the right influencers Grassroots marketing focuses your efforts on a small group to launch a message that will appeal to many people and produce big results. One creative marketing tactic is called influencer marketing....
The Power of Lists

The Power of Lists

You’ve got a list. What should you do with it? Understanding demographics is crucial for entrepreneurs as they strive to connect with their buyer personas through the power of lists. Entrepreneurs try to find the buyer personas that will be most receptive to their...
Understanding Your Customer’s Psychology

Understanding Your Customer’s Psychology

Sales techniques to start using now, based on customer’s psychology Sales and psychology go hand in hand. Therefore, it is crucial to truly understand your customer’s psychology so you can pitch effectively and close sales. Audience-focused sales techniques are,...