Before you head out on your morning commute to work, grab a cup of java and cue¬†up our podcast: Morning Drive Marketing. Host Eric Bernstein will deliver actionable ideas that you can integrate into your sales and marketing strategies immediately, even the same day. We’ll be covering the same range of topics that we discuss on the blog, but in audio format so you can digest it while you’re driving. Or at the gym. Or maybe you just don’t like to read!

Welcome to our first episode, which deals with customer psychology and why you need to understand it. Being turned in to what’s happening in your client’s or customer’s brain can translate into sales!

Like what you hear? You can subscribe on iTunes.